Alan Iverson

Alan Iverson

Broker/Owner with the Expert Advisor Team Licensed in: WI, MN (608) 386-6483

About Alan

I’ve been in real estate since 2006 and founded Castle Realty on January 13, 2010, with our headquarters in La Crosse, Wisconsin. From the beginning, I wanted Castle to be more than just a real estate company—it’s also a technology company. Through our sister company, ABC Amplified, LLC, we’ve been building innovative platforms that bring real value to Agents, Brokers, and Consumers (ABC).

Since 2012, we’ve been programming our own software in-house, and in December 2025 we’ll be releasing our most robust and comprehensive platform yet—one so imaginative and effective it could even make Willy Wonka pause to admire the ingenuity.

But for me, real estate has always been about more than selling properties. At Castle Realty, we’re delivering dreams and helping build the communities we live in and love.


Meet the Agent

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Community Give Back:

At Castle Realty, giving back is at the heart of who we are. We believe it’s our responsibility to support the community that has supported us. Over the years, Alan and the Castle Team have been proud to support causes like Steppin’ Out in Pink for breast cancer research, and they continue to actively participate in Feed My Starving Children, where the team personally packs meals for children in need. Every REALTOR® at Castle Realty is encouraged—and expected—to find a way to give back as a gesture of gratitude to the community we serve.

Family:

Alan and his wife—who is also a Broker/Owner and REALTOR® at Castle Realty—share a beautiful life together with their four children. Family time is precious, and this year has been filled with outdoor adventures: cruising on their Chaparral boat, hiking scenic trails, biking, and canoeing.

Bucket List:

Alan believes that life should be lived with intention and joy. He encourages every REALTOR®, staff member, and family member to create a bucket list, reminding them that while Castle Realty sets high standards for professional excellence, it’s equally important to pursue personal dreams. One of his favorite mottos is to create “Magical Moments” with family and friends—because those memories are truly priceless.

The Castle team did all the work. All we had to do was answer a few questions, sign the paperwork and that was it. A very smooth process.

– Jim F., Onalaska, WI

The Expert Advisor Team Includes:

  • Listing Agents
  • Buyers Agents
  • Showing Agents
  • Marketing Director
  • Transaction Coordinator
  • Operations Director
  • Moving Trailers for Client Use

All working together to take your transaction from the beginning to close with individual expertise and a common goal.

The Castle Realty of La Crosse Expert Advisor Team is proud to be one of the most trusted and respected real estate teams in the Coulee Region and surrounding areas. Castle Realty has been voted La Crosse County’s “Best Real Estate Company” from 2018–2025, a testament to the trust our community places in us. With over 200 5-star Google reviews, our clients continue to share the impact of our service, guidance, and care.

Our mission is to distinguish ourselves by providing business from the heart to our clients, our team, and our community. At Castle Realty, we create an environment where growth is continual, potential is discovered, and mediocrity is never accepted. We are dedicated to equipping our agents with the industry’s best tools, training, and support so every client receives an outstanding experience and maximum value on every transaction.

We are always looking for driven and dedicated professionals who want to grow, contribute, and succeed. Castle Realty offers comprehensive training, a collaborative team culture, and a supportive workplace designed to help agents reach their full potential. (Please Note: Castle Realty of La Crosse operates on a full time, fast paced schedule and is not for everyone.)

My Listings

Updated 1 day ago
300 State Highway 131 - N
Ontario, WI 54651
Commercial
0 Sq Ft
$249,900
Courtesy of: Castle Realty, LLC
1720 Jackson St
La Crosse, WI 54601
Commercial
2346 Sq Ft
$499,000
Courtesy of: Castle Realty, LLC
24010 3rd St
Trempealeau, WI 54661
Commercial
2250 Sq Ft
$475,000
Courtesy of: Castle Realty, LLC

My Pending Sales

Offer Accepted
2205 Greenview Ln
Onalaska, WI 54650
4 Beds
3F Bath
$469,900
Courtesy of: Castle Realty, LLC
Offer Accepted
5752 Fox Chase Dr
Hokah, MN 55941
3 Beds
3F Bath
$394,900
Courtesy of: Castle Realty, LLC
Offer Accepted
2000 State Road 16
La Crosse, WI 54601
Commercial
8500 Sq Ft
$1,150,000
Courtesy of: Castle Realty, LLC

My Sold Listings

Sold
2421 Krause Rd
Onalaska, WI 54650
3 Beds
2F 2H Bath
$439,900
Courtesy of: Castle Realty, LLC
Sold
W4934 Mill St
La Crosse, WI 54601
3 Beds
2F 1H Bath
$379,900
Courtesy of: Castle Realty, LLC
Sold
1927 Golden Gate Way
Holmen, WI 54636
3 Beds
2F Bath
$474,900
Courtesy of: Bi-State Realty & Appraisals
Sold
W7306 Sylvester Rd
Holmen, WI 54636
4 Beds
3F 1H Bath
$730,000
Courtesy of: Edina Realty, Inc.
Sold
942 Oak Timber Dr
Onalaska, WI 54650
4 Beds
3F 1H Bath
$499,900
Courtesy of: Castle Realty, LLC
Sold
2509 14th St S 2511
La Crosse, WI 54601
Duplex
$370,000
Courtesy of: Castle Realty, LLC
Sold
721 19th St S
La Crosse, WI 54601
2 Beds
1F Bath
$189,900
Courtesy of: Castle Realty, LLC
Sold
1217 Wilson St
Onalaska, WI 54650
4 Beds
2F Bath
$274,900
Courtesy of: Castle Realty, LLC
Sold
808 Cedar Dr C
La Crescent, MN 55947
Condo
1,237 Sq Ft
$215,000
Courtesy of: Castle Realty, LLC
Sold
408 8th St N
Black River Falls, WI 54615
4 Beds
2F 1H Bath
$289,900
Courtesy of: Castle Realty, LLC
Sold
3827 Creekside Ln
Holmen, WI 54636
Commercial
3000 Sq Ft
$750,000
Courtesy of: Castle Realty, LLC
Sold
525 Eagle Ct
Onalaska, WI 54650
4 Beds
3F Bath
$465,000
Courtesy of: Castle Realty, LLC
Sold
N221 Cedar Hills Ln
Stoddard, WI 54658
4 Beds
2F 1H Bath
$459,900
Courtesy of: Gerrard-Hoeschler, REALTORS
Sold
1003 25th St S
La Crosse, WI 54601
5 Beds
3F Bath
$399,900
Courtesy of: Castle Realty, LLC
Sold
620 Plainview Rd
La Crosse, WI 54603
Land
0.9 Acres
$149,900
Courtesy of: Edina Realty, Inc.
Sold
176 Green Apple Rd
La Crescent, MN 55947
5 Beds
2F 2H Bath
$499,000
Courtesy of: Castle Realty, LLC
Sold
14548 Hagar Rd
Bangor, WI 54614
3 Beds
2F Bath
$419,900
Courtesy of: Castle Realty, LLC
Sold
W1968 Ol Hess Rd Unit 2
Bangor, WI 54614
Commercial
1800 Sq Ft
$149,000
Courtesy of: RE/MAX Results